I had heard about this project several months ago... They had originally tried to make this work in the Paseo area -- which would have been a far better location, obviously -- but couldn't secure the land.
It's a local group wanting to create a place for food trucks to park with hookups, restrooms, seating and a performance stage.
I know they have similar setups in Atlanta, Austin and some other cities.
Great idea, not sure about the location:
Bookmarks