Gap Inc. announces new brand soon

**metro** · 01-10-2005, 08:54 AM

Fourth Brand Announced
For the first time since the launch of Old Navy in 1994, Gap Inc. announced the debut of a new brand concept with plans to open up to 10 stores in the second half of 2005. The as-yet-unnamed brand will target women over age 35, offering apparel for a range of occasions in a new specialty retail store environment.

**Midtowner** · 01-10-2005, 11:38 AM

I hear it will be called the "Themed Sweaters R Us".

Patrick · 01-10-2005, 03:23 PM

Actually heard about this many months ago......

Hmmm...we have Baby Gap and Gap for Kids......bet you can't guess what this one will be named.

Okay....Gap for Women!

Janie · 01-12-2005, 04:52 PM

"I hear it will be called the "Themed Sweaters R Us"."

I'm 41 and I don' wear themed sweaters, but I laughed out loud. That is hilarious!!

**Midtowner** · 01-12-2005, 05:18 PM

Originally Posted by Janie

"I hear it will be called the "Themed Sweaters R Us"."

I'm 41 and I don' wear themed sweaters, but I laughed out loud. That is hilarious!!

My girlfriend is a teacher, a group that is notorious for themed sweaters/outfits. The day that you admit that you think those things are "cute" is the day that your youth is officially over. You've given up and admitted defeat.

Much like men that wear sweatpants in public (when not jogging), but to a lesser degree.