You too can send your kids here for a small tuition of the first born child. It's gotta be 2k+ a month per kid in order to support that amount of fluff crap.
It looks like it would be really fun and all, but the first question I would have is, with that amount of stimulation and finger-tip activity, how does that affect the creativity/attention-span of the child later. I've heard time and time again that studies have shown that children with an over abundance of stimuli and toys are more likely to be less creative later in life. From what I hear, it's because the toys all have a purpose, so they never have to make a toy serve a purpose it wasn't intended for, ie never forced to create because there's always something made for that. And that thing is at their finger tips so they don't have to wait for it, it's just there, so there's a lack of patience as well.
Honestly, it looks like an environment more suited to a vacation than a good learning environment. Try getting 4 year olds in a room that full of "stuff" to sit still for a learning activity. I might want to give myself a vacation there though....woohooo! But I don't think the words over-the-top even cover this one.
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