Widgets Magazine
  • Amazon to bring brick-and-mortar store to OKC

    Amazon is planning to open its first 4-Star store in Oklahoma at Classen Curve.

    From the Amazon website:

    ďAmazon 4-star is a store designed to help customers discover products they will love. Itís a physical store that carries a highly curated selection of products from the top categories across amazon.com including devices, consumer electronics, toys, games, books, kitchen, home, and more. Every product in the store is rated 4 stars and above by our customers, a top seller, or new and trending on amazon.com.

    Our team of curators looks at pre-orders, sales trends, customer reviews and ratings, customer wish lists, and what amazon.com editorial teams have curated online to select only the most-loved amazon.com products for our store. Our assortment will also change as our curators respond to customer feedback, keep up with emerging trends, and experiment with new categories.Ē

    The stores also allow for pickup and returns for items purchased through the Amazon website.

    There are currently 32 Amazon 4-Star locations; the closest is in Frisco, Tx.

    The Oklahoma City store at Classen Curve will take the space formerly occupied by On a Whim near Upper Crust restaurant.

    Since Columbus, Ohio-based Washington Prime purchased Classen Curve from Chesapeake Energy in 2014, they have added a host of new tenants including Sur la Table, Tecovas, Warby Parker, Bonobos, B.C. Clark, The Boardroom, Athelta, Evereve, Soft Surroundings, Restore, Drybar, Lovesac, Kendra Scott, Rye 51, Mizzen & Main, Clean Juice, and Bassett Furniture.

    Washington Prime has also facilitated the development of two large projects now under construction north of Whole Foods: The Canton apartments (formerly know as the Residences at Classen Curve) and The Ellison boutique hotel.

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