View Full Version : Fast Company Article



wsucougz
01-28-2010, 05:22 PM
Looks like they had this ready to print in tandem with the Sandridge Plans:

How Sandridge Natural Gas Could Turn Oklahoma City Into an Urban Hot Spot | Aerotropolis | Fast Company (http://www.fastcompany.com/blog/greg-lindsay/aerotropolis/natural-gas-giant-goes-green-oklahoma)

Apologies if it's already been posted.

metro
01-28-2010, 05:31 PM
Yep, PR. They conveniently left out Devon too. Nonetheless, I'm glad to see OKC continuing to get good national press.

wsucougz
01-28-2010, 05:35 PM
Yes, there were at least a couple of inaccuracies. Solid overall, though & more good press.

dmoor82
01-28-2010, 06:55 PM
Man there sure is alot of press about OKC lately!some good, some bad!

gmwise
01-28-2010, 07:29 PM
Sometimes its a good thing for bad press..it allows for honest evaluation of the reasons for the "bad press".
I admit I love when good press comes out to us.

HOT ROD
01-28-2010, 08:31 PM
I love the film of the new Central Park.

World-class Destination Park concept rendering Video by YES for MAPS - MySpace Video (http://vids.myspace.com/index.cfm?fuseaction=vids.individual&videoid=100231337)

ljbab728
01-28-2010, 10:26 PM
Yes, there were at least a couple of inaccuracies. Solid overall, though & more good press.

Yes, the mention that the relocation of I40 was part of the Core to Shore concept is inaccurate but that's not a major issue in such a positive article.

soonerguru
01-28-2010, 10:27 PM
SandRidge must have paid a PR firm boucoup bucks for this rollout.

Kerry
01-29-2010, 07:18 AM
I don't understand how the architect can claim 'being green means reusing' when half the buildings on site will be removed. As I said in another thread, creating more plazas might be unique to NYC because they have urban desity out the waszu but OKC has plenty of open space. We need density. Maybe going with a NYC firm wasn't a good idea since NYCs and OKCs needs are different.

metro
01-29-2010, 08:11 AM
SandRidge must have paid a PR firm boucoup bucks for this rollout.

agreed. but definitely worth it for OKC.


Kerry, good points about density/plazas.

Kerry
01-29-2010, 09:10 AM
Saying OKC needs more open space plazas is like saying Oklahoma needs more grass. If the Sandridge plan goes through we will have three plazas/open space in three consecutive blocks: Bank of Oklahoma, Sandridge, and the Gaylord curve. I think that is too much.

FritterGirl
01-29-2010, 09:23 AM
Saying OKC needs more open space plazas is like saying Oklahoma needs more grass. If the Sandridge plan goes through we will have three plazas/open space in three consecutive blocks: Bank of Oklahoma, Sandridge, and the Gaylord curve. I think that is too much.

Wow! I had to read that article 2 or 3 time to try to actually spoon out a few truths. Talk about an overdone piece of PR.

While I certainly don't want to discredit Sandridge in the least for the investment they're about to make in downtown OKC, the article almost makes it seem as if the park THEY are putting together is actuallly the MAPS 70-acre Central Park, when in fact, they are two entirely different spaces.

The article also makes it sound like Sandridge is the sole opportunist that will have an impact on downtown OKC, when there are varied and multiple other projects involved in that, namely the TIF funding from the Devon complex, which understandably, wasn't mentioned at all.

Still, while positive overall for OKC, really gives people not familiar with what is happening a quite inaccurate story.

gmwise
01-29-2010, 11:05 AM
Greenbelts in the Urban spawn is good.
NOT abandon buildings or dead trees, or unwatered shrubs or plants,grass.

Grant
01-29-2010, 11:18 AM
Seems to me the planned park they're putting in could take a good amount of attention from the MAPS 3 Central Park...

"the new park will have restaurants open onto the plaza, on-site daycare for Sandridge employees, and enough furniture, shade, and privacy to stimulate traffic"

rcjunkie
01-29-2010, 11:33 AM
Seems to me the planned park they're putting in could take a good amount of attention from the MAPS 3 Central Park...
"the new park will have restaurants open onto the plaza, on-site daycare for Sandridge employees, and enough furniture, shade, and privacy to stimulate traffic"

Please tell us your not serious, the rendering I've looked at show a little over 1.5 acres of park/grass area, and you think this may draw attention from the 70 acre park approved in MAPS3.

Spartan
01-29-2010, 06:04 PM
Grant is right. It's about usage, not scale.

Scale is completely irrelevant anyway as long as you have all of these windswept plazas leading only to other windswept plazas. It's like an entire ecosystem of windswept plazas that we have, downtown. So much for the urbane in my opinion.

Steve
01-29-2010, 06:20 PM
Wow! I had to read that article 2 or 3 time to try to actually spoon out a few truths. Talk about an overdone piece of PR.

While I certainly don't want to discredit Sandridge in the least for the investment they're about to make in downtown OKC, the article almost makes it seem as if the park THEY are putting together is actuallly the MAPS 70-acre Central Park, when in fact, they are two entirely different spaces.

The article also makes it sound like Sandridge is the sole opportunist that will have an impact on downtown OKC, when there are varied and multiple other projects involved in that, namely the TIF funding from the Devon complex, which understandably, wasn't mentioned at all.

Still, while positive overall for OKC, really gives people not familiar with what is happening a quite inaccurate story.

Interesting...

Kerry
01-29-2010, 07:11 PM
Is Fast Company a local magazine? They have a quiz on-line to guess if buildings were designed by men or women and one of the examples is the OKC federal building.

MikeOKC
01-29-2010, 07:36 PM
The article also makes it sound like Sandridge is the sole opportunist that will have an impact on downtown OKC, when there are varied and multiple other projects involved in that, namely the TIF funding from the Devon complex, which understandably, wasn't mentioned at all.

Not to be argumentative in any way, I like what you said here, but I don't think it's "understandable" that Fast Company left out any mention of the massive Devon plans downtown. The article should have been a piece of journalism and not a rewrite of some PR firm's press materials.

I agree with everything else you said. I'm also with Kerry and Nick that more open plaza space is not what's needed in downtown Oklahoma City.

Spartan
01-29-2010, 08:25 PM
Well my opinion was that the piece appearing with Larry Kudlow on the Fast Company segment on TV was part of a major PR stroke for this development. SandRidge planned to bring so much national praise on this development that it would be difficult for us to organize and oppose it.

mugofbeer
01-29-2010, 08:32 PM
Well my opinion was that the piece appearing with Larry Kudlow on the Fast Company segment on TV was part of a major PR stroke for this development. SandRidge planned to bring so much national praise on this development that it would be difficult for us to organize and oppose it.

I would be more likely to believe your allegations except that Devon and Chesapeake were both featured on CNBC as well. It was more of a pro-OKC story to me in which Sandridge took full advantage of.

ljbab728
01-29-2010, 10:37 PM
I would be more likely to believe your allegations except that Devon and Chesapeake were both featured on CNBC as well. It was more of a pro-OKC story to me in which Sandridge took full advantage of.

The same CNBC reporter was on the NBC news tonight reporting on our weather issues. I guess she got caught here and couldn't get a flight out.

soonerguru
01-29-2010, 11:13 PM
Is Fast Company a local magazine? They have a quiz on-line to guess if buildings were designed by men or women and one of the examples is the OKC federal building.

Seriously?

Fast Company is a national pub that came to the fore during the dot-com era. It's like a hipper Inc. with more of a technology bent.

soonerguru
01-29-2010, 11:14 PM
And I should add, they're probably going to be covering OKC more frequently -- and hitting it up for ad dollars, as our city is faring so much better than other markets these days. Wise move for a business pub, actually.

FritterGirl
01-30-2010, 08:18 AM
Not to be argumentative in any way, I like what you said here, but I don't think it's "understandable" that Fast Company left out any mention of the massive Devon plans downtown. The article should have been a piece of journalism and not a rewrite of some PR firm's press materials.

I agree with everything else you said. I'm also with Kerry and Nick that more open plaza space is not what's needed in downtown Oklahoma City.

Actually, I was relating the "understandably" to the fact that in my opinion, the "article" read like an "overdone piece of PR" (read the first sentence of my comment).

Steve - I'm not trying to bring any information to the story. You likely know MUCH more about the project than I do. I was merely commenting on the Fast Company and providing my perceptions of how it read and how people not familiar with downtown OKC development could perceive it.

To say it is skewed is almost an understatement. Certainly the object of a well-pushed PR campaign.

MikeOKC
01-30-2010, 10:11 AM
Actually, I was relating the "understandably" to the fact that in my opinion, the "article" read like an "overdone piece of PR" (read the first sentence of my comment).

Steve - I'm not trying to bring any information to the story. You likely know MUCH more about the project than I do. I was merely commenting on the Fast Company and providing my perceptions of how it read and how people not familiar with downtown OKC development could perceive it.

To say it is skewed is almost an understatement. Certainly the object of a well-pushed PR campaign.

Oh, yes. I gotcha. So true.

mugofbeer
01-30-2010, 02:43 PM
The same CNBC reporter was on the NBC news tonight reporting on our weather issues. I guess she got caught here and couldn't get a flight out.

One one of the CNBC video clips she made reference to wanting to show more of what had been done in downtown OKC but that we were in the middle of the ice storm so she couldn't get out. She did her stories from the bombing memorial

fuzzytoad
01-30-2010, 02:45 PM
One one of the CNBC video clips she made reference to wanting to show more of what had been done in downtown OKC but that we were in the middle of the ice storm so she couldn't get out. She did her stories from the bombing memorial

Ah, so that's what the nbc van with the giagantic dish on top parked in front of the memorial was for..

Saw that when i walked to markies for lunch.. wondered what happened..