I have heard a lot of people from rural Oklahoma drive in to Tulsa or OKC just to eat at Ted's. It's understandable being that it's much, much better than your typical Tex-Mex restaurant in small town Oklahoma. Also, most of them won't be familiar with some of the lesser known, more authentic places. I agree with Zuplar that Ted's is at least consistent and for people who aren't really adventurous when it comes to food, that is important. I have had a similar experience with Chelino's. Sometimes its fantastic and other times it leaves a lot to be desired.