"urban concrete design" Where did that come from? I don't see anyone pushing "urban concrete design". Mr. Fitzsimmons' design is modern, urban in that it tries to maximize the land it is on. The concrete is the proposed material of this one structure. I don't see that concrete was a big part of his own home, another modern, urban design. Also don't see a lot of concrete in the garage that he helped design for his former neighbor, Phil Bewley. I'm sure future residents will be just as opinionated as we are, but I doubt he'll be judge for the materials of 1 structure.