There is a significant economic issue. The justification for the project, as I understand it, is to provide rooms in a target price range. That constraint may or may not be appropriate but it will constrain the total development cost of the project. I really don't know whether having cheaper rooms in Bricktown is good or not.

Refurbishing the existing structure may prove too expensive for the same constraint. Buildings in the US in general and certainly in that area of Bricktown may not be satisfactory for rehabilitation. In Europe buildings are typically built with longer planned life expectancies.

Another economic consideration is that projects all across the country are being canceled or delayed because of economic uncertainty and credit issues. Oklahoma is not immune. So just having the possibility of a viable project now is not inconsequential.

Bricktown projects should be mostly brick, architecture should be complementary to the area, and use should also complement and contribute to the entire development.

All of these issues have to be balanced and require more specific and detailed information than I have read.

Other communities and developments contend with the same issues. Sometimes it is possible to provide incentives in order to get upgraded architecture or help with rehabilitation. Sometimes projects just don't fit.

Certainly the rendering does not appear to be in keeping with the desired Bricktown architecture.